At Home Celebrates a Standout Halloween Season with Distinctive Design and Exceptional Value

At Home Celebrates a Standout Halloween Season with Distinctive Design and Exceptional Value

PR Newswire

At Home inspired Halloween shoppers with five distinctive collections, blending customer favorites with fresh, unexpected designs.

DALLAS, Nov. 13, 2026 /PRNewswire/ — At Home, the home décor and furnishings retailer with 227 stores across 39 states, celebrated a standout Halloween season as shoppers embraced its distinctive collections and fresh takes on seasonal traditions. From haunted Western accents to dramatic botanicals, At Home brought together unexpected designs and exceptional value, giving customers more ways to express their Halloween style.

At Home is the trusted destination for stylish, approachable design.

Five Distinct Collections Defined The 2026 Assortment
To help every decorator find their signature Halloween style, At Home’s design team built five distinct collections for Halloween 2026:

  • Western Hollow: A breakout ghost town-inspired collection pairing spooky frontier accents with rustic Western elements.
  • Gothic Graveyard: Dark, gothic-inspired decor designed for a moody, eerie Halloween atmosphere.
  • Spellbound: Enchanting, mystical decor featuring rich textures and magical, witch-inspired accents.
  • Happy Haunting: Playful, traditional Halloween decor filled with friendly ghosts, bright pumpkins and a cheerful spirit.
  • Grim Garden: An eerie outdoor take on Halloween, spotlighting haunting yard accents and botanical elements.

“Our customers bring their own personalities and traditions to Halloween, and we design our collections to give them something distinctive to discover,” said Carlos Garcia, Senior Buyer at At Home. “This year’s assortment paired fresh ideas, from haunted Western accents to dramatic botanicals, with the exceptional value customers expect from us. Their response is helping shape what we develop next.”

Fresh Designs Connected with Customers
Halloween florals were a particular standout. At Home expanded its assortment of dramatic faux stems, blackened botanicals and dark arrangements, giving shoppers new ways to bring Halloween style to tabletops, mantels and entryways. The expansion helped drive a 119% year-over-year sales increase in Halloween faux florals.

Western Hollow offered another fresh approach, combining rustic Western details with haunted ghost-town inspiration. The collection extended the range of Halloween styles available to shoppers seeking something unexpected.

Customer favorites also included vintage-style ghost canvas art and large-scale outdoor animatronics, demonstrating the assortment’s breadth across finishing touches and statement pieces. 

Design, Differentiation and Value
The season reflected At Home’s continued focus on distinctive design and exceptional value. Across the five collections, customers could discover coordinating pieces, layer new finds into favorite traditions and create a seasonal look that reflected their personality and budget.

Through its ongoing At Home Redefined initiative, the company continues to elevate product design, materials and finishes, bringing customers more style and quality at approachable prices.

Looking Ahead to 2027

At Home is building on this season’s customer favorites to shape its Halloween 2027 assortment. The design and buying teams are drawing on shopper feedback to develop fresh collections that bring together distinctive design, quality and exceptional value—giving customers even more ways to express their Halloween style.

Explore the Latest from At Home

To explore At Home’s current seasonal lines or everyday home inspiration, visit athome.com, find your nearest store at athome.com/store-find, or download the At Home Stores app on iOS and Android.

Frequently Asked Questions

What made At Home’s 2026 Halloween assortment distinctive?
At Home’s 2026 Halloween assortment featured five curated collections: Western Hollow, Gothic Graveyard, Grim Garden, Spellbound and Happy Haunting. Each offered a distinct mix of themes, colors and decorative accents, giving shoppers coordinated looks that paired distinctive design with exceptional value.

What was the fastest-growing Halloween decor category at At Home in 2026?
Halloween faux florals were At Home’s fastest-growing Halloween category in 2026, with sales increasing 119% year over year. An expanded assortment of dramatic floral stems, black botanicals and moody arrangements drove the growth.

When did Halloween decor begin selling out at At Home?
Select customer favorites sold out ahead of Halloween, including vintage-style ghost canvas art and statement outdoor décor. The ghost canvas art sold out nationwide by September, while outdoor pieces such as the Grim Garden phantom witch sold out by early October.

What is the “Western Hollow” Halloween trend?
Western Hollow was one of At Home’s five Halloween collections for 2026. It combined rustic Western style with haunted ghost-town themes, featuring weathered skulls, ghostly cowboy accents, saloon-inspired details and desert textures.

About At Home
At Home is the leading décor and furnishings retailer making it easy for everyone to create a home that reflects their personal style. With an expansive assortment of design-forward pieces at approachable prices, At Home brings together stylish solutions and inspiring finds for every room, season, and budget. Through its ‘At Home Redefined’ initiative, the company is upgrading product design, materials and finishes, and remodeling stores to deliver more style and quality at exceptional value. Founded in 1979 and headquartered in Dallas, Texas, At Home operates 227 stores across 39 states, offering an extensive selection of furniture, outdoor, rugs, wall art, lighting, textiles, bedding, and seasonal décor. Known for its spacious, one-stop shopping experience, At Home empowers customers to discover pieces they love, express their individuality, and bring their vision of home to life. For more information or to find a store nearby, visit www.athome.com.

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SOURCE At Home